|
View previous topic :: View next topic |
Author |
Message |
agate Site Admin
Joined: 17 May 2006 Posts: 5694 Location: Oregon
|
Posted: Mon May 16, 2011 6:12 pm Post subject: Katharine Greider, THE BIG FIX (2003) |
|
|
GREIDER, KATHARINE
THE BIG FIX: HOW THE PHARMACEUTICAL INDUSTRY RIPS OFF AMERICAN CONSUMERS (2003)
This book has some rabble-rousing features but it rests on a foundation of apparently solid facts. And maybe rabble-rousing is what is needed.
The book came out eight years ago. The author would probably find more horror stories now because I don't think that the situation has changed for the better since 2003.
Greider explores the ways in which drug companies pursue sales of their products through aggressive marketing to doctors--and through elaborate legal maneuvers that result in bigger profits for the drug companies. Her point is that drug companies should be working in the public interest since their products affect people's health, and yet they are often working against the public interest.
She also discusses DTC (direct-to-consumer) marketing, which has been responsible for the costly attention-getting ads that are flooding the airwaves and magazines.
An informative book. _________________ MS diagnosed 1980.
Avonex 2002-2005. Copaxone 2007-2010.
|
|
Back to top |
|
|
|
|
You can post new topics in this forum You can reply to topics in this forum You can edit your posts in this forum You can delete your posts in this forum You cannot vote in polls in this forum
|
|
|